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The Game Thinking Toolkit is a proven, flexible design system with step-by-step templates that guide you towards product/market fit. You'll use these tools to test your high-risk assumptions, mobilize your superfans, and create a compelling experience that drives long-term engagement.


Goals/Objectives

Learn the basics of Game Thinking through hands-on exercises, compelling Case Studies, and stories direct from the front lines of hit games, products and services.

Instructor Biography

Amy Jo Kim is a world-renowned game designer and startup coach. As CEO of Shufflebrain, she led early-stage social design for Rock Band, The Sims, eBay, Netflix, Covet Fashion, Ultima Online, Happify, and Pley. Named by Fortune as a top-10 influencer in games, Amy Jo pioneered the application of social game design to digital services in her influential book Community Building on the Web. She holds a Ph.D. in Behavioral Neuroscience and a BA in Experimental Psychology. She’s an adjunct professor at the USC School of Cinematic Arts, where she co-developed the game design curriculum. Amy Jo is passionate about helping innovators and entrepreneurs worldwide find product/market fit. She delivers transformative results through her Game Thinking coaching programs.

 

  • Unit 516, Block E, Pusat Dagangan Phileo Damansara 1
    No. 9, Jalan 16/11, Off Jalan Damansara, 46350,
    Petaling Jaya, Selangor, Malaysia.
  • +6 03-7772 5259
  • [email protected]

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